Ben Duffey

Core Capabilities

C-Suite Leadership & Business Operations | Brand & Marketing Architecture | Technology & AI Systems | Creative Direction & Cinematic Storytelling

C-Suite Leadership & Business Operations

This is the strategic-operator framework. It’s not just managing projects; it’s building and leading the entire business engine, from vision to P&L.

• Founder & CEO Leadership: Proven experience building a company from concept to profitability, overseeing all operations, securing funding, and managing shareholder relations.

• Cross-Functional Team Building: Architecting and leading multidisciplinary teams of creatives, developers, marketers, and engineers, unifying them under a single strategic vision.

• Operational & Financial Acumen: Translating high-level executive goals into operational reality, managing budgets, and focusing all activities on measurable business growth.

Brand & Marketing Architecture

This is the “flywheel.” It’s the ability to not just run ads but to build the entire brand story and the performance marketing engine that fuels its growth.

• Full-Stack Brand Strategy: Developing a brand’s complete identity, from its core story, voice, and visual language to its go-to-market strategy and consumer-facing campaigns.
• Performance Marketing & D2C: Driving measurable D2C sales and compound brand equity through data-driven discipline, including SEO/SEM, Google/Meta Ads, and campaign analytics.
• Campaign Orchestration: Managing all moving parts of complex, multi-channel campaigns, from initial concept and experiential activations to digital execution and final reporting.

Technology & AI Systems

This is the “future-first” toolkit. It’s the deep technical knowledge required to build the automated, scalable, and intelligent systems that modern brands need to win.

• AI Systems Architecture: Designing and implementing AI-driven automations and intelligent agents using frameworks like LangChain and CrewAI to scale content, marketing, and operations.
• Scalable E-Commerce Systems: Building and managing high-performance e-commerce platforms (Shopify, WooCommerce) integrated with robust marketing automation tools (Klaviyo, HubSpot).
• Emerging Tech R&D: A pioneer’s ability to identify, deconstruct, and apply new technologies (like VR/AR) to create tangible products and desirable consumer experiences.

Creative Direction & Cinematic Storytelling

This is the “creative heart.” It’s the hands-on ability to produce the high-caliber, emotionally resonant content that captures attention and builds a loyal audience.

• End-to-End Creative Direction: Leading the entire creative process, from initial concept and scripting to on-set direction and final approval, ensuring all assets are on-brand and on-strategy.
• Cinematic Video & Photography: Hands-on expertise in all aspects of production, post-production, and motion graphics, with a focus on creating high-quality, cinematic assets.
• Visual Storytelling: A master’s understanding of how to use visuals, pacing, and sound to tell a compelling story that moves an audience and drives action.